This has been a breakthrough year for sustainability in the Middle East. Businesses in the region are actively overcoming barriers as they advance their sustainability agenda. Many are fully integrating sustainability into their strategy and operations, driving the momentum from ambition to action.

Fanda participated in the 5th World ESG Summit 2025 in Riyadh, Saudi Arabia.

The event focused on practical strategies for ESG implementation. Talks covered regulations, sustainability reporting, and how companies can include ESG in their business plans.

At the summit Kseniya Lopatkina, Sustainability & ESG Director at Fanda, delivered a presentation on actionable ESG strategies for businesses. Her session “ESG Strategies That Work” outlined concrete steps companies can take to align sustainability with their corporate objectives and create measurable impact.

Key points of Kseniya’s presentation:

Growing ESG momentum in the Gulf region is evidenced by recent leadership and practitioner surveys.

Key ESG drivers extend beyond reputation management, encompassing strengthened regulations and stakeholder expectations.

A robust ESG strategy is foundational for enhanced reporting and long-term success.

Effective strategies begin with identifying material ESG issues and aligning initiatives with broader business goals.

Successful implementation requires a strong communication plan and efficient operating model.

A strong ESG strategy starts with identifying key issues relevant to the business and industry. Kseniya explained that companies need to align their ESG initiatives with broader business goals to ensure sustainability efforts drive long-term success.

What’s Next?

On February 18, Ksenia will hold a webinar on sustainable development, where she will continue to develop ideas from the report.

Ksenia will share recommendations for implementing sustainable development in a more detailed way and present real-world examples of ESG integration from various economic sectors.

We will be glad to share the speaker’s presentation upon request.

Fanda is ready to help companies build strong ESG plans that keep them ahead of regulations and market expectations. By using data and smart planning, businesses can create lasting value while contributing to a better world.

Our Speaker:

Ksenia Lopatkina Director, Sustainability & ESG

Boasting a strong track record of ESG and sustainability projects, Ksenia successfully navigates companies through the evolving ESG landscape. She offers comprehensive assistance in developing strategies, creating thematic policies, assessing performance, and obtaining ratings. With a master’s degree in sustainability and 10+ years of relevant experience, Ksenia also brings prior experience in corporate law, M&A, and pro bono legal consulting from her time at an international law firm.

Ksenia is a hands-on ESG strategist with a portfolio of impactful projects in Saudi Arabia, the UAE, and beyond. She is also an active public speaker, frequently sharing her expertise on sustainability and ESG at industry events across the MENA region.

Her expertise spans a wide range of industries, including oil and gas, non-ferrous and ferrous metallurgy, ride-hailing and IT, finance, chemical manufacturing, DIY retail, and FMCG retail.

Driving ESG Innovation: Fanda’s Impactful Presentation at World ESG Summit 2025!